The XLA® Institute Pocket Guide to Experience Management provides an introduction to why experience management matters and how a framework can be implemented by service providers. By reading this official guide from the XLA Institute, you will improve customer and client engagement. The experience management framework will show you how to have greater business impact by driving and improving collaboration with consumers and service providers.
improving employing happiness
improving employee productivity
increasing customer loyalty
having stronger employee retention
and ultimately, increasing profitability and competitive advantage.
This handy pocket-sized 101pp guide is a brilliant way to introduce yourself and your teams to Experience Management - so if you work as a service provider within IT, HR and Finance this is an essential first step.
What experience is
Why experience management matters
How to measure experience
The experience management framework
The experience journey
How to implement and manage customer and employee experience
Additionally, the guide supports your journey to becoming certified in, XLA and Experience Management (https://apmg-international.com/product/experience-collab-certification-and-training). The XLA Certifications build on and validate your expertise as an Experience driven professional. TSO are working in collaboration with APMG International and XLA Institute to share knowledge and empower the Experience Economy.
Extent | 101 Pages | ISBN | 9780117094765 |
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Size | 180mm x 120mm | Price | £12.99 |
Format | Published | 04 Jun 2025 | |
Availability | In Stock: 1 - 2 days
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Delivery | Delivery options and charges |